I'm a Brand Creative Director with a background in copy and strategy, guiding design teams across campaigns, marketing, experiential design and up-front brand strategy. I have 15 years of in-house experience building and evolving brands and leading cross-functional teams at AWS and Starbucks.
Before that, I spent 5 years on the agency side working on digital and OOH campaigns and events, for clients including Microsoft, HP, Gates Foundation, T-Mobile, and many local/pro-bono clients.
I work and think across disciplines: strategy, voice, and visual design. I've led lean teams, built systems from scratch, and partnered across marketing, product, and leadership to make work that earns the attention of our audience.
The teams I lead matter as much as the work we make. I've spent my leadership career creating environments where people feel safe enough to be themselves and take risks.
I'm happiest and most effective when I'm in the work with my team. I mentor through doing.
